is a Caramel Candy with a cream filled center. It was launched as a brand extension of alpenliebe as an innovation in 2005 but within four years it has carved its own identity. This brand has been built upon the premise of a Wonderful Surprise which was extended to the iconic baseline Kuch Alag Achanak and the brand grew from strength to strength both in the market and in the consumer mindset. As category of candy had hardly seen any innovation in terms of taste or format, this product offered both a combination of taste and new format of filled candy became an instant hit among the kids.