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Tata Salt Plus
by: Balaji Vikas, Hyderabad
Now ensure you and your loved ones get the required iron to remain Iron Strong! All you need to do is add a spoonful* of Tata Salt Plus to your everyday food. (*10 gms of Tata Salt Plus)
One out of two women in India are iron deficient making them vulnerable to anaemia. Demanding lifestyles and erratic eating habits has made 73% of children and 25% men in India iron deficient too. Inadequate iron intake in the diet is one of the major causes of iron deficiency that leads to anaemia.
To address this serious concern, Tata Salt undertook extensive research spanning two decades and developed a new formulation with the National Institute of Nutrition, Hyderabad. After testing for the highest standards of quality, Tata Salt Plus has been introduced as India’s first iron fortified iodised salt that provides up to 50% of Recommended Daily Allowance of Iron.
With this step, Tata Salt wants to make the nation healthier and Iron Strong. Its vision is now ‘Desh Ki Sehat, Desh Ka Namak’.