Sukumar Soft Drinks is situated in Hebbal industrial area which is one of the best industrial areas of Mysore. Started by Mr. D S Nagaraja Setty in1988. He was with Coca-Cola from 1968-76, thereafter he performed as distributor for Torino and its range of products in Kanakapura Bangalore Rural District. Sukumaran Soft Drinks was a franchisee of Torino and its allied products till 2008 and catering marketing services to it for South Karnataka.