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Surya Food & Agro Ltd.

Sector- 2, Noida, Gautam Budh Nagar

GST- 09AAACS3026P1Z3

3.0 /5

Response Rate: 46%

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About Us
Surya Food & Agro Ltd. was incorporated in November 1992 and commenced its commercial operations of manufacturing & selling of biscuits under brand “Priyagold” in October 1993. Over a period, we have established strong manufacturing capabilities and have invested substantially in developing consumer preference for our products. Our trademarks / brands “Haq Se Maango” & “Priyagold” have emerged as one of the most powerful brands in the FMCG sector.  We are committed to invest in brands, manufacturing capabilities, deliverables and distribution strength.
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Contact Details
Surya Food & Agro Ltd.
Amit Sharma
D-1,
Sector- 2
Noida
Gautam Budh Nagar
Uttar Pradesh - 201301
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Fact Sheet
Nature of Business
Manufacturer
Additional Business
Retailer, Service Provider
Company CEO
Shekhar Agarwal
Year of Establishment
1992
Legal Status of Firm
Limited Company (Ltd./Pvt.Ltd.)
Annual Turnover
Rs. 500 - 1000 Crore
GST No.
09AAACS3026P1Z3
CIN No.
U15201UP1992PLC014919
About Us
  • Surya Food & Agro Ltd. was incorporated in November 1992 and commenced its commercial operations of manufacturing & selling of biscuits under brand “Priyagold” in October 1993. Over a period, we have established strong manufacturing capabilities and have invested substantially in developing consumer preference for our products. Our trademarks / brands “Haq Se Maango” & “Priyagold” have emerged as one of the most powerful brands in the FMCG sector. We are committed to invest in brands, manufacturing capabilities, deliverables and distribution strength.
    We have three plants located in Greater Noida, Lucknow & Surat. We also outsource some of our requirements to another plant located in Hyderabad. Our capacities have reached 1,50,000 MT p.a., which along with strong brand building and distribution capabilities have enabled us to command a sizable market share in the biscuit market despite competition from well-established players in the industry.
    After establishing our foothold in biscuit industry, we continued to adopt strategy to identify and commercialize profitable growth opportunities by leveraging established brand and distribution network. Following this strategy, we diversified into manufacturing of “fruit juices” through our wholly owned subsidiary “Surya Fresh Foods Ltd.” in January 2006. The manufacturing facility is located at Greater Noida, U.P. We have consciously invested in creating markets for fruit juices and have established brands such as “Fresh Gold” & “Treat”.

    Both the brands are also well established and have penetrated into the fruit juice market aggressively by commanding considerable market share. We have also forayed into the aerated fruit drink segment with the launch of “Fresh Fizzy.”
    We are also aggressively marketing our products in institutional category. Presently our products viz. biscuits and fruit juices are supplied to Airlines, Hotels, Railways, Canteens Stores Department (CSD) and organized retail outlets.
    We are also diversifying into manufacturing of “chocolate and toffee & candy” through our wholly owned subsidiary “Surya Processed Food Pvt. Ltd.” at Haridwar, Uttarakhand,where various fiscal benefits are available.
    Our strategy of strengthening the brands especially the umbrella brand “Priyagold” has resulted in creating immense brand recall value. We are continuing with our effort of strengthening the brand with a scientific approach, which will result in growth of customer base, price premium, consumer loyalty which is expected to result in increased earning and ultimately enhancing enterprise value of our company.

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Our Promoters
  • Shri Ballabh Prasad Agarwal
    Chairman & Managing Director ( DIN No - 00220080 )
    He is the founder Director and Promoter of the company. He has about 35 years of experience in the business and industry. He is a well known personality in the biscuit manufacturing industry and has received “U.P. Ratan” award for his entrepreneurship. He is responsible for overall working of the company and is instrumental in making strategic decisions of the company. Under his leadership, the company has grown manifold and achieved an “International Quality Crown Award, London 2004” for best quality biscuit manufacturer.
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Other Information
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